Nordmeccanica: Beyond Industry Shows, Anticipating the Challenges, Finding Solutions

One of the most significant effects of the pandemic in our industry has been the cancellation or postponement of industry shows worldwide. That has affected the ability for the entire supply chain to present to converters new products, new technologies, the most recent innovations in the traditional trade shows approach. Nordmeccanica found its own way to maintain the level of communication with customers as efficient and possible eventually inventing a format that exceeds in terms of communication efficiency every other model.